Noor

The Challenge

Noor wanted to stand out in a market flooded with minimal but forgettable brands. Their products were natural and thoughtfully made, but the packaging and digital presence did not yet capture that calm, modern energy. They needed a design system that looked premium yet approachable, and a website that made shopping feel easy and enjoyable.

Our Solution

• Designed clean, minimal packaging with subtle color cues for each product line
• Built a visual system that connects packaging and web for one cohesive brand experience
• Developed a lightweight, mobile-first website focused on clarity and conversion
• Used calming visuals, warm tones, and simple typography to express purity and trust
• Ensured every detail—from unboxing to checkout—feels smooth and intentional

Execution

• Packaging System
• E-commerce Website UI
• Visual Identity & Brand Guidelines
• Product Detail & Collection Pages

Results

• A premium yet approachable brand presence across packaging and digital
• A cohesive experience from unboxing to checkout for customers
• A flexible visual system that can scale with new products and campaigns